North American Lubricants Announces a National Price Reduction
SCOTTSDALE, Arizona- (12/02/2008) North American Lubricants, Co. (“NAL”) has announced a national price decrease for its branded lubricant distributors and national accounts. Specific details of the decrease were communicated to its customer base.
Due to the softening of raw material costs, NAL announced a price reduction on all orders placed on or after December 3, 2008. This needed relief was made possible by the improvement in U.S. base oil production and inventories, which have struggled to return to normal levels after experiencing substantial supply interruptions caused by Hurricanes Gustav and Ike. Tight base oil inventory levels and record base oil crack spreads (refiner profit margins) delayed softening of finished lubricant prices as crude oil values steadily declined. As the base oil market’s volatility appears to be subsiding, additive, transportation and packaging costs remain at escalated levels.
NAL President Shane Terry stated, “We are very pleased to pass through this needed decrease to our customers throughout the nation. After the unprecedented volatility we have seen in 2008, a little good news goes a long way.” Terry continues, “Beyond pricing, we will continue to work hard to deliver new solutions that provide tangible
economic benefits. We are working closely with our distributor and fast lube customer base on product and sales training programs, developed to enhance their profitability and capitalize on market opportunities. Our growing, premium product line is designed to maximize the bottom line of any business.”
Through their 44 state distribution network, NAL offers PureGreen lubricants (an earthfriendly product line), Puratech Multi-Vehicle ATF, Puratech Supreme Motor Oil, Puratech Syn-Blend Motor Oil, Puratech Hi-Mile Motor Oil and Puratech PureSYN Motor Oil (now available in quarts) in their profit boosting line-up.
NAL was founded in 1999 to provide a fresh bulk lubricant alternative. The corporation was created to combat the rapidly rising costs of lubricants and the shrinking profit margins of lubricant distributors and installed oil change facilities while maintaining a national commitment to premium product quality. NAL’s innovative program covers 44
states and supports over 900 national accounts. For more information about NAL, visit www.nalube.com, call (480) 624-5800 or email info@nalube.com.
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